Grizzly Outdoor is a leading designer and builder of high-end outdoor living environments, known for crafting custom kitchens, fireplaces, and entertainment spaces that redefine backyard luxury across Southern California.

We’ve had the honor of partnering with Grizzly Outdoor since 2015 to elevate their brand and digital presence, creating a foundation that reflects their craftsmanship and drives measurable growth.

In 2024, we began developing a comprehensive digital strategy centered on positioning Grizzly Outdoor as the go-to authority in luxury outdoor design and construction. Our collaboration with their internal team focused on understanding what homeowners value most when investing in custom outdoor living — from inspiration and trust to visual proof of quality.

Through targeted research and ongoing campaign performance analysis, we identified key conversion points and optimized the user journey to attract qualified leads, enhance engagement, and improve organic visibility across all service areas.

The Results

The result is a bold, high-performing website and digital marketing ecosystem that mirrors Grizzly Outdoor’s premium craftsmanship — while delivering real business impact.

By creating a long-term, scalable SEO strategy, we positioned Grizzly Outdoor for sustained visibility and lead generation. Our focus on technical optimization, keyword targeting, and location-specific pages helped boost rankings across multiple service areas, connecting the brand with homeowners seeking premium outdoor design.

Through a mix of content marketing, local SEO, and analytics-driven refinement, we turned organic search into a consistent source of high-quality leads and conversions — even in a competitive post-pandemic home improvement market.

From humble beginnings to becoming one of Southern California’s most respected names in luxury outdoor living, Grizzly Outdoor has built its reputation on trust, craftsmanship, and innovation. Our partnership has been instrumental in shaping not only their brand presence but also how homeowners experience outdoor design excellence.

Through a consistent evolution of visual identity, messaging, and digital storytelling, we’ve helped Grizzly Outdoor remain authentic to its roots while embracing the future of outdoor living. Every strategic initiative — from web design to content and digital advertising — was crafted to strengthen their reputation as a trusted expert and visionary leader in custom outdoor environments.

As the brand continues to expand its reach and refine its offerings, we’ve ensured that its digital presence grows with it — maintaining a cohesive, elevated image that reflects both its artistry and professionalism.

To strengthen Grizzly Outdoor’s visibility among high-intent homeowners, we launched a strategic Yelp Advertising campaign designed to capture users actively searching for outdoor living design and construction services. Yelp’s audience of motivated, ready-to-hire consumers made it a powerful platform for driving qualified leads directly to Grizzly Outdoor’s sales funnel.

By optimizing business listings with rich imagery, detailed service descriptions, and verified reviews, we built immediate trust and credibility within local markets. Our ad strategy focused on precision targeting by region and service type — ensuring every dollar was spent reaching homeowners most likely to convert.

Through ongoing campaign management, keyword refinement, and budget optimization, Yelp Advertising became a consistent and cost-effective source of inbound leads, complementing both paid search and organic SEO efforts.